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  • TINDER’S YEAR IN SWIPE™ 2025
    HOPE IS HOT AND BARE-MINIMUM IS NOT - FROM CLEAR-CODING TO HOT TAKE DATING

    (London, UK) (December 3, 2025): The year may be ending, but clarity is just beginning. Tinder’s Year in Swipe™ 2025 reveals how young singles hit reset on romance by ditching confusion,...

    02 December 2025
  • R.I.P. TO THE ICK - OVER A THIRD OF UK SINGLES NOW FIND SMALL ICKS CHARMING
    New research from Tinder reveals that 67% of UK singles aged 18-34¹ years old admit they’ve written someone off too quickly in the past over an ick - and later regretted it

    LONDON, 7th October 2025 - Tinder is declaring the ‘ick’ is on its way out, with new research pointing to a cultural reset with Gen Z. The data reveals that almost a third (30%) of Gen Z...

    07 October 2025
  • TINDER AND GET SAFE ONLINE LAUNCH FRESHERS’ WEEK SOS TO HELP STUDENTS SPOT SCAMS
    Tinder is joining forces with Get Safe Online and campaigner Georgia Steel to help arm students with scam-smart tools

    LONDON, 16 September 2025 - Young people heading to university are being targeted by online scammers, with Freshers’ Week marking one of the riskiest times of year for this group. To help...

    16 September 2025
  • DOUBLE DATES, REAL MATES: TINDER TURNS UP THE FUN FOR GEN Z DATING WITH ‘DOUBLE DATE ISLAND’ REALITY-FORMAT
    A real-life double dating experience brought to life through a social content series will run across five European markets this August to support Double Date - Tinder’s new feature designed to make dating more fun, low-pressure and friend-first

    LONDON - 19th August 2025 - Tinder has launched Double Date Island - a bold new integrated marketing campaign that couples reality entertainment with the aspirational appeal of creator-led brand...

    20 August 2025
  • New Tinder Research Finds Women’s Football is One of UK Gen Z’s Favourite First Date Ideas
    Tinder Hot Matches brings flirting and football together in London and Manchester

    London, UK - Friday 4th July - To mark the start of a huge summer in women’s football, Tinder is launching Tinder Hot Matches in London and Manchester - mixing football, flirting and first...

    04 July 2025
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