London 24th June, 2020 –Tinder members in the UK will now be able to take selfies for safety with the introduction of ‘Photo Verification’. This new feature uses cutting edge technology that compares a posed photo taken in real-time to the images that appear on a member’s profile. It is designed to enhance the safety of our members by ensuring authenticity and increasing trust in member profiles.
Elie Seidman, Tinder CEO says: ‘Every day, millions of our members trust us to introduce them to new people, and we’re dedicated to building innovative safety features powered by best-in-class technology that meet the needs of today’s daters. I’m proud to share this update, which represents an important step in driving our safety work forward.’
Photo Verification on Tinder ensures that every match is who they say they are. The feature allows members to self-authenticate through a series of real-time posed selfies, which are compared to existing profile photos using human-assisted AI technology. Verified profiles will display a blue checkmark so members can trust their authenticity.
Open Tinder and tap the profile icon
Tap the gray checkmark by your name/age
Select ‘Verify your profile’ to begin
You’ll be shown a pose and we’ll ask you to copy that pose by taking a selfie
Confirm that your selfie matches the pose and hit ‘Submit for review’
Repeat steps 4 & 5 one more time
In the UK, users can also access the Tinder Safety Centre in app, which gives useful and actionable guidance for keeping safe whilst using the app and dating in IRL. More detail can be found here.
Tinder was introduced on a college campus in 2012 and is the world’s most popular app for meeting new people. It has been downloaded more than 340 million times and is available in 190 countries and 40+ languages. As of Q1 2020, Tinder has 6 million subscribers and was the highest grossing non-gaming app globally.
Press enquiries: Tinder@webershandwick.com